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Well, do the math. It works out to be no different than a rebate.
The truck market is getting hurt badly. Gone are the days when we can use a big bad one ton diesel just for fun. We Montana rednecks use 3/4 and 1 tons for daily drivers and basic transportation when we could be accomplishing the same thing with a Geo.
However, those rigs are also used to haul loads, pull trailers, like mine does every day. And to haul fuel and tools and parts out to the construction/logging site. Gotta have 'em. So we now have no choice but to use them only when needed, drive the Geo or whatever every where else.
That truck market will never go away, it's just being narrowed down to serve those of us who really need them and can justify the expense. Half ton pickups could have their performance reduced and economy improve, that could help, but does me no good, a half ton is NOT a truck.
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